Running a high performance sports team shares a lot of similarities with running a business. Spark: How sport is leading business. When champion rower Mahe Drysdale posted an image on Instagram following his arrival at Rio saying he was the first athlete of any country to arrive in the Olympic village, he quickly earned thousands of likes (and plaudits for his positive attitude to the village). It’s an example of how some professional sports teams and athletes regard their organisation as “much bigger than a sports team; it’s a social network“. Players host weekly Google Hangouts, giving their own first person perspective, while others use video and social media to document their experiences. It depends on secure collaboration tools – think mobility, social and collaboration software, cloud-based services, new devices and a flood of big data – to change our business culture and the way we work.
Spark: How sport is leading business
Liverpool Football Club has partnered with Skype to allow fans around the world to share their passion for the club, win prizes and chat with players past and present. Learn more about this topic here: Spark: How sport is leading business. Elite sports teams now run some of the most sophisticated operations in the world: coordinating athletes, coaches, support teams, sponsors and administrators, as well as relationships with thousands, sometimes millions, of fans. While it might not seem obvious at first glance, running a high performance sports team shares a lot of similarities with running a business.